Gift Idea: The Starbucks Card

starbuckscard.jpgWhat do you get for the person who has (almost) everything?

A Starbucks card.

Apparently - during last year’s holiday shopping season, customers activated 15 million cards — that accounted for 12% of Starbucks revenue that quarter (src).

1 in 8 customers now buy their coffee using a Starbucks card…

Could this be the way of all fast food in the future?

Posted in Caffeinated Products, Fun Stuff, Trends · December 4th, 2006

5 Comments

Mikey129 December 4th, 2006 8:27 pm

Firsthand, I’ve seen “The Golden Arches” and other major fast food places offer giftcards towards meals.

Brandon December 5th, 2006 12:08 am

Yes! It’s brilliant and so easy! Now, instead of using cumbersome cash, all I have to do is carry a separate card for every fast food restaurant I frequent. I just have to recharge the card with more money every few weeks and I’m all set. Hello, future!

Sierra December 5th, 2006 2:48 pm

i love to eat healthy foods!!

DewKnight December 5th, 2006 8:02 pm

If it had something built in like the Mastercard PayPass, then it would be even better.

I hate to go to Starbucks, simply because it’s hard to find real coffee there anymore, you now basically get a milkshake with coffee flavoring, but sometimes it’s just easier when there is one ever 100 feet.

levi March 29th, 2008 10:21 pm

i love these cards, u buy em for a dollar,and get ur nerdy’est friend to fill them up wtih money for you,go get one for a buck,and put 200 on it,always workd good for my one buddy,he eats tim hortans free all the time.

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