Howling Monkey Energy Drink
A new energy drink called “Howling Monkey” has been spotted (in the wild so to speak). The people behind the drink – McKenzie River Corporation – are releasing this one under the radar. They are adopting 100% viral marketing by making mysterious appearances and giving away free samples.
(cc Flickr/imfaraz)
There is virtually nothing about this drink anywhere and the website tells us virtually nothing. It’s all part of the mystique and I’ve fallen into the trap by blogging about it.
Nonetheless the drink appears to have an unusual ingredient – quinine. This is found only in soda water tonic water (sorry – my bad). There also seems to be a second formulation that is an energy cola.
No word on caffeine content either.
McKenzie usually produce beers – some may remember Sparks – their caffeinated ale.
UPDATE: We have some more details on the ingredients in Howling Monkey.
UPDATE 2: Check out our review and taste test of Howling Monkey.
50 Comments
SP May 11th, 2007 1:09 pm
This stuff rocks! Best energy drink ever. I dont drink sugar free stuff because it can kill you but when I do allow myself to drink some sugar stuff, I DRINK THIS! There is a place by my gym that sells it 2 for $3, best bargain out there considering Red Bull’s little can is a rip off.
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In reply to this, your still getting a rip off. The company’s suggested retail is 99 cents, youre paying $1.50 each lol.
Not only does their stupid truck violate noise code, it spews air pollution in a city whose poor neighborhoods already have shockingly high childhood asthma rates. And the space the truck takes up slows down other cars so they pollute more. The execs who thought of and authorized this campaign should drop dead, and quick.
“An 8.3 ounce can of Red Bull contains 80 milligrams of caffeine.”
since the howling monkeys come in 16 oz, the statement from the company of the caffeine being comparable to red bull is true. However one has to wonder if that includes all the OTHER types of caffiene (ginseng, etc) or not.
let me just say this.. there is no such thing as a healthy energy drink. They are bad for you, just like soda is, end of sentence. energy drinks are a waste of money. If you feel like you are low on energy or need a wake me up, try eating something healthy instead of just cosuming caffeine.
Take protein for example, Most neurotransmitters are made from amino acids obtained from the protein in food you consume. Neurotransmitters are the brain chemicals that motivate or sedate, focus or frustrate.
energy bars with protein are a great source of energy and don’t have caffeine. I have drank soda all my life and now i have acid reflux from all the caffeine, i have to take prescription medicene or I throw up excess stomach acid. its not from just soda but, believe me caffeine is Not good for you, anyway you look at it.
It’s a drug, in fact, it’s the most popular drug in the world. It’s good but just don’t abuse it and don’t waste your hard earned cash on 2 dollar drinks when water is free and better for you. Drink some odwalla or naked brand juice if you want to waste cash on an exspensive drink.
just got back from deer hunting and was crazy thirsty. picked one up and tried it. once i got home seen that it had quinine in it…..has anyone ever looked up what quinine is?? it may taste ok but i would never drink it again.
I love this drink it’s a dollar for a 16 oz can it tastes surprisingly good considering every other energy drink is like 2-3 bucks this is currently my favorite and i used to drink monster all the time this is good replacement
Quinine is a medicine used to treat malaria. the only FDA approval for the medicine is treatment of malaria. Quinine was recently pulled from the market because it was used “off-label” (meaning without FDA approval) for restless leg syndrome, or leg cramps.
I find it interesting that the can states Quinine on the front, but there is no mention of quinine in the ingredients list.
Also interesting is the idea that it has “pure caffeine” in it. yet the caffeine is listed as part of a revitalizing blend, with no mention of the amount of caffeine.
Crazy! Good luck to all who drink it! hopefully you don’t end up like fig.3!!!!
I get howling monkey for 99c a can in pickerington ohio.
I’ve been hooked on this stuff ever since finding it in the most ghetto bodega in all of Brooklyn a few months ago. I still love the 99 cent Arizona Energy shots…but for the same price, you can have 60% more caffeine with a Howling Monkey…and besides…look at that fricken’ can! Its like a Coney Island sideshow. I want howling monkey t-shirts and paraphernalia, now.
I love this stuff- not because of the taste or the caffeine content, but because of the hilarious graphics. A crazy monkey? Count me in! Any idea where I can find this stuff? I haven’t seen it in a while.
i had been drinking numbers of energy drinks over the years working graveyard shift at a gas station and it wasnt till i found howling monkey when i was visiting my bro in olympus, washington that i found the one that gives me the kick i needed to get through the night and the next morning without the jittery feeling and without the crash. Howling monkey is a kick ass energy drink and would recomend it to anyone
anyone know where to find it in Indiana, or somewhere
near Chicago????????
please
well they have it up here in michigan and to the guy that said is better then monster…this is one of the worst energy drinks ive had..maybe it was a bad batch..or maybe they just suck lol
this is the best energy drink ive had. i was buying it for 99 cents at some mom and pops store. i cant find it at 7-eleven anymore. im sad, i moved and i cannot find it anymore! im in the bay area, and im pissed at this company! but i want some! >.
I would appreciate a name And e-mail address of the powers to be in the New Product And Developement department Thank You
i’ve been drinking howling monkeys for a while now and i personally love them. they taste great and you cant beat the pricing. but i only know of 2 little stores in my area that sell them an i’ve heard that they have been discontinued!!?? i was trying to find out if that’s it completely? or will i be able to find them online to purchase?? i dont want to spend time trying to find another drink that i like, i’d love to find out how i can get ahold of some howling monkeys so if anyone can let me know…i’d appreciate it.
I’m in Western Michigan and I was told today at a gas station that they are being discontinued. They were even sold out of them already and not getting any more in at one gas station. Another gas station I asked didn’t know anything about it, but I bought 15 of them just in case.
um no word on caffine content? how bout the huge label on top that says caffine charged? durr okay george.
their official website doesn’t say anything about them being discontinued.. you’d think they’d mention it up there, if anywhere!
anyone know of any online place that sells these? i know of one 7-11 that’s a bitch to get to that actually stocks there. everywhere i go i ask if they have howling monkey and they always give me weird looks.. it’s seriously easier to get some coke than this stuff!
Howling Monkey has one heck of a kick.I drove upstate NY for 3 hours straight and felt incredibly focused all the way! A great drink with no jittery feeling or crash. Crash? Oh,no!