Blow Energy Drink Mix

blow.jpgBlow Energy is a powdered energy drink mix aimed at ultra-hip party-goers. It comes in a vial of white powder – so you too can pretend you are popping some hard stuff into your drink.

From the maker:

“Blow is seductively cool, powerfully effective and our marketing is admittedly edgy.”

“Edgy” means marketing the vial of caffeine as a party drug, along with media promotions showing images of slutty women and pervy men. Not really edgy; the illicit drug thing has been done before – and as for the scantily clad ladies – well that’s as old as advertising itself.

Blow packs a punch: 240mg caffeine and 2000mg of Taurine.

The associations between good ole humble caffeine and hard drugs are a little disturbing. Someone somewhere is seriously going to start getting the wrong idea and wreck it for all the rest of us.

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Posted in Caffeinated Products, Energy Drinks · June 26th, 2007

60 Comments

Pages: [1] 2 3 »

Yaya Toure June 26th, 2007 11:07 pm

So does this drink come with a Piano Key neck tie, a dead hooker and a Pet Shop Boys CD? What kinda asshole drinks this shit?

How about some of the good ol’ stuff? Like Jolt! Or New Coke! Now THAT was a real drink. Not like that grape soda that all the eggplants drink. New Coke would put the lead in your pencil.

Jonowev June 27th, 2007 2:14 am

Just another product that wont be released here in the UK… *sighs*

Juggalo Pwnage June 27th, 2007 6:33 am

I have a feeling this is going to go downhill…Just like Cocaine did.

Todd Parsons June 27th, 2007 6:55 am

Anyone tried this yet?
How does it taste?
Probably like a Vegas stripper’s cleavage (hopefully).

SpazySteve June 27th, 2007 7:26 am

There is a drink called Liquid blow that needs to hit these guys with a lawsuit. Becuase something like this is wrong.

scum1 June 27th, 2007 8:19 am

I was going to order some before it gets banned by the FDA but they wanted 6 dollars for shipping on a 4 dollar product.

videoCWK June 27th, 2007 9:40 am

240mg is not bad. The real question is, how does it taste?

carl June 27th, 2007 10:43 am

it sounds cool but somebody is going to put like ten packs in a drink and end up in the e.r. or snort a bunch of it cause its called blow.

Juggalo Pwnage June 27th, 2007 2:21 pm

Yeah…I’m normally pretty supportive of energy mixes, but this is going a bit too far…I wouldn’t be surprised to see people in clubs snorting REAL blow and pretending it’s this.

In short: I honestly feel this should be off the shelves, regardless of how supportive I normally am.

KarlieMildraed June 27th, 2007 8:15 pm

I really have no comment on the marketing name and aspect of things here.

I would, however, sniff this shtuff just to check it’s Blow factor. (I haven’t tried the real Blow, just thought I’d add humor)

But as Cocaine has been “Censored”, Blow will be “Bonked”

Corn Videos June 27th, 2007 9:42 pm

i dont think any consumer in america, who would buy this, hasnt heard of Cocaine, and will immediately shun it for using an old idea.

Sounds good though, if this stuff can rock tastelesly (sorta like a Rush!), it could be pretty cool to make your own drinks with, seeing as all the current products like this taste like blueberry ass!

Caffeine Fiend June 28th, 2007 1:07 pm

“if this stuff can rock tastelesly”

It’s sweetened with aspartame and Ace-k. Going by my calculations – it has the same amount of aspartame as Diet Coke.

SAFETYpin June 29th, 2007 5:13 am

Its poducts like this that will ruin caffine consumption and get it regulated. I feel you have a right to put ANYTHING in to your own body, but people enjoy regulation, it makes them feel safe.

Corn Videos June 30th, 2007 6:18 am

ewwwwwwuh, aspartame, cancer in a pouch

sdp June 30th, 2007 5:51 pm

“Just another product that wont be released here in the UK… *sighs*”

I thought yall had everything in the UK O_x

“ewwwwwwuh, aspartame, cancer in a pouch”

Pretty much ya =/

I wanna mix this with vodka yay yayayayayay! Ya rite! =p

Juggalo Pwnage July 2nd, 2007 9:14 am

“i dont think any consumer in america, who would buy this, hasnt heard of Cocaine, and will immediately shun it for using an old idea.”

- Corn Videos

I’m not shunning it because of the idea being old…I’m shunning it because of their use of advertising and nearly making it seem like it REALLY is cocaine. Their use of advertising along with the name makes it seem as if they’re promoting the use of cocaine, which makes me hate both the company and the mix itself. I can understand making a drink mix and using the club scene as a promotional tactic, but don’t title it as a drug. The Cocaine drink was one thing, they didn’t promote towards the club scene, so I wasn’t against it so much…But this is a different story.

-Sarah July 2nd, 2007 7:21 pm

It’s edgy enough to give people wrong ideas, yes let’s start comparing a perfectly legal drug with an illegal one. I’m sure no one will have a problem, yeah right. It’s destined for a fate like Cocaine as other people have said…

I was at walmart today and I found some drink mix called Energy Rush, made by 4C. Anyone know anything about this? It’s got caffeine (curious to how much) and taurine in it.

Nick July 3rd, 2007 2:31 am

its actually really good. Im hooked on it. When you bust it out at parties and bars, you make friends really fast.

blogpaul July 5th, 2007 5:40 am

Hey has anyone checked out my new energy drink company I just started called Meth! It comes packaged in a cool glass tube with a larger cylinder-like bottom!

caffeinedream July 5th, 2007 7:41 pm

@blogpaul – unfortunately, your new company will be hit with a lawsuit from the folks at Meth Coffee. look them up. I tried a bag of the stuff – it was pretty darn good.

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