Energy Drinks and Alcohol: A Bad Mix?
Red bull’s claim to fame was not because of those seeking a pure caffeine rush, but rather their ingenious marketing to the bar tending industry.
Vodka Red Bull quickly became the go to cocktail among party goers who wanted to be able to party longer and since then, there have been all kinds of drinks invented with other energy drink brands trying to get their piece of the pie.
A study out of Wake Forest Medical Center has been looking into this energy drink mixed with alcohol fad in order to see what negative effects it has created. The study revealed the following;
- Students who drank the mix were likely to be come more intoxicated and become intoxicated twice as often.
- Students were twice as likely to be injured on this concoction.
- They were twice as likely to ride with a drunken driver.
- They were also twice as likely to be taken advantage of sexually or take advantage of someone else.
The researchers believe that the high doses of caffeine mask your body’s natural ways of letting you know you’ve consumed too much alcohol, therefore, people tend to drink way more than they should.
This really was clever marketing on Red Bull’s behalf and I can see why the alcohol industry was quick to embrace it. If you can somehow bypass the body’s natural defense mechanisms concerning alcohol tolerance, then you can increase your bar sales by almost double.
What do you think about theses “party all night” cocktails?
5 Comments
LOVE IT. granted i’m in an age group that probably consumes too much alcohol to begin with, but being an energy fiend to begin with of course energy drinks would be my favorite mix or chaser..
Well, I don’t drink… But if I did, I never saw it as a very helpful thing. Sure, it may help you go further, but if you’re already drunk, what do you really care anymore? 
I might think differently if I drank, but I like being wild *while* having some kind of hold on my senses. haha
[...] be “enhanced” with some good ol’ fashioned alcohol too. The energy addicts at EnergyFiend explore this deadly duo of awesomeness as there have been some concerns it may not be the safest [...]
I have to disagree. Not only you just made some random statements claiming these things, but I doubt any good research was done. I don’t really like energy drinks but have drank enough yeager bombs and vodka bombs that I’m pretty sure I don’t hurt myself more. Every other statement has more to do with how much alcohol you consume and drinking responsibly in the first place.
Excellent work !
Very well investigated & put into words !!
Please don’t stop spreading the warning !
God Bless………!