Demon Energy Drink Original flavor is available in 500ml cans. 3 additional flavors - Sugar Free, Killa Troppo, and Killa Cola - Available in Australia and New Zealand

Well, I wouldn't go that far.....

A brand that has been working hard to establish themselves as an energy leader down under, is Demon Energy.

With its parental advisory warning printed on the can and the other statements such as "No Limits - No Laws" you would believe this drink is sweet as , but we'll see if it lives up to all the hype aye.

Taste

Basically, Demon is a cherry flavored energy drink much like the many other drinks who adopt this flavoring.  It was easy to drink, but I wouldn't say it offered my taste buds a unique, exhilarating experience.

Ingredients

Demon Energy contains the standard energy ingredients with 2000mg of taurine and 160mg of caffeine, which they say is the maximum amount the police will allow, unfortunately, this is true as caffeine content is restricted in New Zealand and Australia. The vitamin B assortment, however, was a little on the "soft little boy" side.

Effect

The can has an energy warning saying it has 20% more energy, but in reality they have increased the size of the can 20% so they could increase the caffeine content without breaking the law. I was possessed by Demon  after already having two cups of coffee earlier and I must say I have felt a noticeable increase in alertness and awakeness, not bad.....

Verdict

Demon doesn't win any awards from me, but it's a decent drink and I would drink it again if my favorites weren't available. The price makes it attractive as well, as it's often offered for cheap as in the grocery store.  In an ever increasing southern hemisphere market it will be interesting to see how this drink evolves in the future in order to attract sales.